How to do advocacy

Voting is just a small part of political empowerment, knowledge of all of the common forms of political action besides voting. This is usually called “advocacy” and here are links and tips about each form of advocacy. [Note that citing a certain organization’s advocacy information does not imply that we endorse their issues or viewpoints. Cited materials are almost completely generic.]


Some Advanced Knowledge Resources (for highly motivated people and organizations):

StudentPIRGs has a good all-around resource. (“PIRG” means “public interest research group”) resources/activist-toolkit. This includes recruitment, leadership development, working the media, and grassroots organizing–everything from running meetings to creating petitions. It’s aimed at students in a college setting, but many of the ideas apply to all.

From you can download a 44-page guide to doing online advocacy.

Whistleblowing on unfair, unethical or unsafe practices  (Called the Government Accountability Project)

Building coalitions (with culturally diverse populations) A 16-part series from the University of Florida: The PDF link is at the top of that webpage.

NetAction has an excellent 26-page document on using the Internet for outreach and organizing.

Managing the Media, A Guide for Activists

NetAction Notes 20 on Media Activists

NetAction Notes 47 on Media Activism

The Center for Lobbying in the Public Interest has many resources:

Lobbying tactics

Advocacy tactics

More info, especially for nonprofits